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Monday, April 1, 2013

Doctors and Their Online Reputation

By Pauline Chen
The New York Times
Originally published March 21, 2013

When a doctor I know recently signed up for a Twitter account, his colleagues began teasing him. “Are you going to tweet what you eat?” one joked.

Their questions, though, soon turned serious. How often was he going to tweet? What would he do if patients asked for medical advice on Twitter? Did he make up a name or use his real one?

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Since starting his blog, KevinMD, nearly 10 years ago, Dr. Pho has become a rock star among the health care set, one of the few doctors recognizable by first name only. A primary care doctor, Dr. Pho presides over a social media empire that includes his blog, now a highly coveted publishing place for doctors and patients, a lively Facebook page and a nonstop Twitter stream that has become must-follow fodder for the medical Digirati.

The entire article is here.

Ethics Education and Psychology has highlighted a number of articles from Dr. Pho's blog.